SCOOP by Marketing Mind

SCOOP by Marketing Mind

Stay updated on the ever-evolving world of advertising and marketing with SCOOP every Tuesday and Thursday.

Connect

Archive

What Does It Really Take For Brands To Sponsor India's Got Latent?; Indriya's Shantiswarup Panda On Building Demand; FSSAI Cracks Down On 'Energy Drink' Claims Against Red Bull, Sting & Others

What Does It Really Take For Brands To Sponsor India's Got Latent?; Indriya's Shantiswarup Panda On Building Demand; FSSAI Cracks Down On 'Energy Drink' Claims Against Red Bull, Sting & Others

Marketing Mind
Marketing Mind
Info Edge’s Sumeet Singh On Why Advertising Alone Isn’t Enough To Build Brands; Why Global Pop Culture Is Becoming Local Marketing; WhatsApp Now Lets Users Reserve Usernames

Info Edge’s Sumeet Singh On Why Advertising Alone Isn’t Enough To Build Brands; Why Global Pop Culture Is Becoming Local Marketing; WhatsApp Now Lets Users Reserve Usernames

Marketing Mind
Marketing Mind
Amitesh Rao On Why Brands Need To Earn Attention, Not Capture It; No Metals For India On Day 3 Of Cannes Lions 2026; LS Digital’s Prasad Shejale On Marketing’s Integrated Future

Amitesh Rao On Why Brands Need To Earn Attention, Not Capture It; No Metals For India On Day 3 Of Cannes Lions 2026; LS Digital’s Prasad Shejale On Marketing’s Integrated Future

Marketing Mind
Marketing Mind
Inside Frodoh & Chaupal’s New OTT Advertising Playbook; India’s Cannes Lions 2026 Shortlist Tally Reaches 21; Kunal Shah Appointed Global Head Of WhatsApp

Inside Frodoh & Chaupal’s New OTT Advertising Playbook; India’s Cannes Lions 2026 Shortlist Tally Reaches 21; Kunal Shah Appointed Global Head Of WhatsApp

Marketing Mind
Marketing Mind
Google India's Satya Raghavan On The Future Of Search; Mother Dairy & Landor On Reimagining An Iconic Pack; JioStar's Ishan Chatterjee On The Power Of Live Sports

Google India's Satya Raghavan On The Future Of Search; Mother Dairy & Landor On Reimagining An Iconic Pack; JioStar's Ishan Chatterjee On The Power Of Live Sports

Marketing Mind
Marketing Mind
Clinikally’s Isha Godboley On Building Trust Before Conversion; Why Emerging Sports Formats Are Gaining Ground In India; FSSAI Cracks Down On 8 Food Brands Over Misleading Claims

Clinikally’s Isha Godboley On Building Trust Before Conversion; Why Emerging Sports Formats Are Gaining Ground In India; FSSAI Cracks Down On 8 Food Brands Over Misleading Claims

Marketing Mind
Marketing Mind
WPP Media's Navin Khemka On The Future Of Media Planning; No Indian Shortlists In Cannes Lions Glass, Innovation & Titanium Categories; Upali Nag Kumar On Why Brands Must Stay Memorable Beyond Campaigns

WPP Media's Navin Khemka On The Future Of Media Planning; No Indian Shortlists In Cannes Lions Glass, Innovation & Titanium Categories; Upali Nag Kumar On Why Brands Must Stay Memorable Beyond Campaigns

Marketing Mind
Marketing Mind
SCOOP by Marketing MindSCOOP by Marketing Mind
Meta’s Subscription Push & The Future Of Creators; Why The Creator Economy Is At A Critical Turning Point; NYX’s Amit Verma On Marketing’s Real Challenge

Meta’s Subscription Push & The Future Of Creators; Why The Creator Economy Is At A Critical Turning Point; NYX’s Amit Verma On Marketing’s Real Challenge

Marketing Mind
Marketing Mind
Marketing MunchiesMarketing Munchies
These Brand Moves On World Environment Day Actually Hit Different

These Brand Moves On World Environment Day Actually Hit Different

Marketing Mind
Marketing Mind
SCOOP by Marketing MindSCOOP by Marketing Mind
UNIQLO India’s Nidhi Rastogi On Marketing Beyond Trends; Zepto’s Chandan Mendiratta On Owning Consumer Moments; Coca-Cola Reviews Global Media Mandate As WPP & Publicis Compete

UNIQLO India’s Nidhi Rastogi On Marketing Beyond Trends; Zepto’s Chandan Mendiratta On Owning Consumer Moments; Coca-Cola Reviews Global Media Mandate As WPP & Publicis Compete

Marketing Mind
Marketing Mind
SCOOP by Marketing MindSCOOP by Marketing Mind
WPP’s Neeraj Ruparel On Why AI Matters Only When It Reaches Everyone; Neha Markanda On Fearlessness, Leadership & Life; Dentsu India Wins Tata Group’s Integrated IPL Media Mandate

WPP’s Neeraj Ruparel On Why AI Matters Only When It Reaches Everyone; Neha Markanda On Fearlessness, Leadership & Life; Dentsu India Wins Tata Group’s Integrated IPL Media Mandate

Marketing Mind
Marketing Mind
Marketing MunchiesMarketing Munchies
Is Vaibhav Suryavanshi The New King Of Cricket And Campaigns?

Is Vaibhav Suryavanshi The New King Of Cricket And Campaigns?

Marketing Mind
Marketing Mind
FirstBack
12345678
Next Last