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  • Admatazz’s Yash Chandiramani On Why 20-25% Of Digital Budgets Still Go Waste; India’s E-Comm Players Amp Up Festive 2025; Deepika Padukone Voices Meta AI Across 6 Countries

Admatazz’s Yash Chandiramani On Why 20-25% Of Digital Budgets Still Go Waste; India’s E-Comm Players Amp Up Festive 2025; Deepika Padukone Voices Meta AI Across 6 Countries

Greetings of the day!

Dear Reader

No need to scroll endlessly - we’ve done the legwork to bring you the juiciest brand moves and marketing mind-benders, all wrapped up in this edition of Scoop.

As festive fervour grips the market, brands and marketers are gearing up for a season of strategy and storytelling. Admatazz’s Yash Chandiramani calls for a much-needed marketing reset, revealing why a chunk of digital spends still misses the mark. E-commerce players, meanwhile, are prepping for their biggest quarter yet with sharper, more competitive playbooks. And adding a tech twist to stardom, Deepika Padukone becomes the voice of Meta AI across six countries.

Here’s your ‘Scoop’- fresh, flavourful, and brimming with plenty more to discover!

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From Celeb Shoutouts To Mithai Wars, Haldiram’s Made Diwali All About… Well, Haldiram’s…

Note: We’re taking a short festive break next week. So, your next scoop will hit your inbox on October 28. Until then, wishing you and your loved ones a very happy, sparkling, and safe Diwali!

Stay Tuned As We Bring You More Scoop(s) Every Tuesday & Thursday!

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