Amazon’s Zahid Khan On India’s Shift Toward Immersive Creator Commerce; Hashtag Orange's Prashant Saini On Why AI SEO Is The New Playbook For 2026; Havas' Yannick Bolloré Shuts Down WPP Deal Rumours

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No need to scroll endlessly - we’ve done the legwork to bring you the juiciest brand moves and marketing mind-benders, all wrapped up in this edition of Scoop.

As India’s creator economy accelerates, Amazon’s Zahid Khan lays out why immersive, trust-driven shopping is shaping the next era of commerce. Meanwhile, AI is rewriting the rules of search as SEO evolves from algorithms to intelligence in 2026. And in global agency circles, Havas CEO Yannick Bolloré firmly shuts down rumours of a WPP deal, bringing clarity to a rapidly consolidating industry. This and much more in this edition.

Here’s your ‘Scoop’- fresh, flavourful, and brimming with plenty more to discover!

• Prasoon Joshi Receives AAAI Lifetime Achievement Award 2025

• Publicis Media Launches Spark Foundry India; Appoints Niti Kumar As CEO

• Swiggy Signs MoU With upGrad To Enhance Skill Development For Delivery Partners

• Lenskart Launches Spanish Sunglasses Brand ‘Meller’ in India

• SuperYou Aims To Become Rs 1,000 Crore Brand In The Next 2-3 Years

• Raj Shamani Moves Delhi High Court To Protect His Personality Rights

Checkout: One Soap. One Word. The Santoor Ad Story That Never Aged

• Yudhvir Mor Joins The Times Of India As Chief Product & Technology Officer

• JioHotstar Elevates Richa Parekh To Senior Director Of Marketing

• Hashtag Orange Appoints Dr. Anirban Chaudhuri As Chief Strategy Officer

• Schneider Electric Appoints Bhavna Verma As VP–Strategy & M&A For Greater India

• VAHDAM’s India’s Nupur Sarda Joins Forest Essentials As Head Of Retail Marketing

• Dentsu India’s Jose Leon Exits To Pursue Entrepreneurial Ambitions

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