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Sanjeev Jasani Parts Ways From Cheil SWA; V.R. Hema On Zee Marathi’s 25-Year Long Journey; Renée’s Aashka Goradia Goble On How Women View Beauty & More

Sanjeev Jasani Parts Ways From Cheil SWA; V.R. Hema On Zee Marathi’s 25-Year Long Journey; Renée’s Aashka Goradia Goble On How Women View Beauty & More

Marketing Mind
October 01, 2024

Greetings of the day!

Dear Reader

Welcome to another edition of 'Scoop', your bi-weekly dose of news from Marketing Mind!

When one hears the name of Cheil, a Korean agency predominantly known for catering to all things Samsung, Sanjeev Jasani is one name that comes to mind almost instantly. However, the same won’t continue for long as the Cheil India and SWA COO is now parting ways from the agency in the aftermath of building both- Cheil and Cheil X in India for close to a decade.

That being said, as Zee Marathi completes 25 years, its Chief Channel Officer V. R. Hema highlights that it is content quality that matters and not the genre which is why fiction continues as mainstay for repeat viewing while non-fiction brings reach and impressions.

Furthermore, in a candid conversation, Renée Cosmetics’ Aashka Goradia Goble shared her actress-to-entrepreneur journey, the balance between motherhood and business, the evolution of beauty standards, empowering women in leadership, and much more for Marketing Mind's IP- Celebrating Women Leaders.

Here’s our ‘Scoop’ of news, hot off the press & curated especially for you! Happy reading :)