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Interbrand’s Ashish Mishra On Why Brands Need Human Truths; Sagar Pushp Of ClanConnect Breaks Down Festive Influencer Marketing Trends; Fortnightly Social Media Updates You Shouldn’t Miss

Interbrand’s Ashish Mishra On Why Brands Need Human Truths; Sagar Pushp Of ClanConnect Breaks Down Festive Influencer Marketing Trends; Fortnightly Social Media Updates You Shouldn’t Miss

Marketing Mind
September 30, 2025

Greetings of the day!

Dear Reader

No need to scroll endlessly - we’ve done the legwork to bring you the juiciest brand moves and marketing mind-benders, all wrapped up in this edition of Scoop.

As India’s branding playbook evolves, one truth stands tall - only brands that tap into real human connections will thrive, a thought echoed by Interbrand’s Ashish Mishra in our deep-dive this week. Add to that, the festive quarter has put influencer marketing strategies under the spotlight with trends no brand can afford to ignore. And to round it up, we bring you our fortnightly dose of social media updates so you stay ahead of the algorithm curve. This and much more in today’s edition.

Here’s your ‘Scoop’- fresh, flavourful, and brimming with plenty more to discover!