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- TSBI’s Harikrishnan Pillai On Storytelling Making or Breaking Brands; Colgate-Palmolive Rolls Out New Brand Identity; Ipsos Appoints Suresh Ramalingam as India CEO; & More
TSBI’s Harikrishnan Pillai On Storytelling Making or Breaking Brands; Colgate-Palmolive Rolls Out New Brand Identity; Ipsos Appoints Suresh Ramalingam as India CEO; & More
Greetings of the day!
Dear Reader
No need to scroll endlessly - we’ve done the legwork to bring you the juiciest brand moves and marketing mind-benders, all wrapped up in this edition of Scoop.
From turning “mundane” categories into magnetic storytelling arenas, to legacy brands unveiling smiles as strategy, and a research giant appointing a leader poised to redefine India’s insights landscape, today’s headlines are where narrative meets nuance and identity meets intention. Whether it’s creativity, reinvention, or leadership, these stories remind us that real impact isn’t just about what you say- it’s how you evolve, express, and elevate.
Ready to catch up without the chaos? Here’s your ‘Scoop’- steaming, stirring, and served just right!


Kyunki Saas Bhi Kabhi Bahu Thi Records 1.6 Billion Minutes Watch Time In Launch Week
Hashtag Orange Wins Digital Mandate For Aparna Venster & Okotech
RENÉE Cosmetics Raises $30 Million In Series C Funding At $200 Million Valuation
Sebamed Launches New Campaign Capturing A Baby’s Journey From Womb To World

Essar Capital Appoints Amit Bajaj as MD & Global Head Of Corporate Affairs & Public Policy
Gandharv Tongia Steps Down As Executive Director & CFO Of Polycab India
Meru Life Appoints Kalpesh Patel As Co-Founder, COO, & Head Of Technology
Manav Parekh Promoted To Executive Vice President, Creative At Only Much Louder
Milind Pande Appointed As Head Of Marketing, India & South Asia At AWS

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See How Flipkart Used Astrology-Style Ads Inside Mumbai Metro To Help Brothers With Rakhi Gifts
Stay Tuned As We Bring You More Scoop(s) Every Tuesday & Thursday!
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